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Some of the recent e-commerce studies have shown that over 30% of online customers in the U.S. are often willing to buy well-described products even from the merchants they’ve never heard of before. Modern consumers spend a considerable amount of time studying their potentially new belongings before actually buying them. Therefore, detailed product information is often one of the most important factors in their decision-making process. Detailed and understandable product pages give a valuable contribution towards the user’s experience, often leading to an increase in sales.

Nowadays, when it comes to promoting a website on the Internet, many companies employ both SEO and SEM marketing techniques. The former is a good way of improving your site’s rankings both in the short and long term. The latter, when supported by a tremendous power of Google Adwords is one of the most effective tools to supply your website with that much needed traffic.

The Quick Preview extension for Magento 2 enables the preview button on all product blocks in your Magento 2 store. In this video tutorial you will see how to customize the preview button using CSS, change the popup layout via XML, show the popup on category pages, wishlists, search results and all types of product relationships. For more detailed information you can refer to the User Guide.

Offering customers products within fixed packages will allow you to sell more products at once and attract more customers by suggesting discounts and free products. Grouped promotions are the product sets which you group from different types of products including configurable, bundle and simple products with or without custom options. Let's say you need to sell out of season products in a short period of time. Group such products into fixed packages and create discounts for the whole promotions or per product.

The Grouped Promotions extension for Magento 2 creates special product offers within fixed sets. Various discount calculation methods will help to vary your offers and create the best deals different from your competitors. You can offer to buy three items at full prices at once and get one of the products for free. Or make the whole set available at 50% lower. You can specify separate discounts per product, set the fixed price for the whole promotion or apply fixed or percentage discounts to the whole set.

Presenting information about online products via different user guides, video tutorials, spreadsheets, price lists and illustrations will not only increase customers' interests, but give answers to the key questions about products. You no longer need to spend hours submitting standard answers. Place information within files directly on product pages available to all users. The detailed user guides, documents with useful tips and pictures will help customers find necessary information.

The Product Attachments extension for Magento 2 is developed to attach files to multiple products in bulk or per product. Do you want to display custom files' icons? The extension allows to upload custom icons or use the system ones. The whole configuration is managed from backend as well. There is no need to upload similar files per product as the built-in repository allows to pick up files and apply them to products in one click.

Creating and inserting a timer into your website is a good stimulating tool, motivating customers to take action. Magento 2 itself allows to add special prices to products. What is the best and fast way to remind customers about current or upcoming discounts? Countdown timers offer clients some useful information about the benefits they can get. For example, the special offer with 80 % discount ending in three hours’ time or one day sale of customers' favorite headphones.

The Special Price Countdown extension for Magento 2 creates incentives and displays time and information for products with special prices. The extension enables the countdown if the offer is set to expire soon or available in the nearest future. The customizable timer format and template allows admins to create the effective countdown in Magento 2 that will attract customers' attention.

Feedback is a powerful promoter of delivering good customer service. Modern customers are more likely to get products based on positive reviews rather than negative ones. Imagine buying doors at a new online store. Will you be guided to get doors if you see more negative reviews or no reviews at all? According to the statistics 22% of customers won't get a product if it has one negative review. But a few positive reviews can encourage potential customers to trust you and produce an average increase in sales.

How to make customers leave reviews especially positive ones? After a customer's order is invoiced and shipped send customers the request to review the purchased products via a short and well-structured email. The Review Reminder extension for Magento 2 is a good tool to remind and push customers to share their experiences in your online store.

If you are running an eСommerce store, you might deal with out of stock items. Imagine if some popular products are out of stock. What are the steps to avoid losing your potential customers and get some benefits? Would it be better to remove products, display related ones, suggest discounts or redirect customers to other pages? All listed methods have their own advantages and disadvantages.

The Out of Stock Notifications extension for Magento 2 allows you to send a message to your valued consumers once your products are back in stock again. Ask your customers to leave their email addresses by subscribing to the "In Stock" alerts on product pages directly and remind them when the products are available. You can also provide the convenient subscriptions management on the Dashboard. The extension also allows to track alerts in backend, customize the default email template and choose a sender.

Offering price subscriptions helps store owners increase customer loyalty and improve revenue. Decreasing or increasing prices will stimulate customers to visit your website more often, track the price changes and register in your store. How to let customers know about the price changes? Now users won't be left in the dark when you decrease product prices and want to inform them about it.

The Price Alerts extension for Magento 2 is a good price tracking tool that entices users to subscribe to products and allows to enable email notifications about the price changes. If your customers want to be alerted when you decrease prices you can provide customers with email notification each time to let them know if the price has gone down. Or you can suggest users entering custom prices and send alerts when the initial price is dropped below the specific price.

Applying special offers in Magento 2 stores creates a powerful trigger making your offers irresistibly attractive for potential customers. Magento 2 itself provides several ways to promote products and drive customer conversions by setting special offers, adding catalog and cart price rules. But managing all deals and offers per product is time-consuming while customers may stay uninformed about upcoming or current discounts.

The Daily Deals extension for Magento 2 helps savvy store owners to manage all existing daily deals on one page from backend. The built-in countdown timer notifies users about weekly specials and can be inserted anywhere on your website. Moreover, the extension enables the list with all active deals on a separate page in the most convenient way for you and your consumers.